A BRAND IDENTITY, WEBSITE, AND LAUNCH CAMPAIGN THE for Rubinowitz Law Firm, New York’s leading personal injury practice. WE DEVELOPED a system that stands out in a crowded market by blending a tech-forward sensibility with the POWER of legacy. The visual approach pairs CLASSIC typography with BOLD COLOR AND approachable photography to convey authority, trust, and results. From digital interfaces to out-of-home executions, the identity positions THE FIRM as a distinctive, confident presence in the city’s legal landscape.