Branding and creative direction for MANY, a first-of-its-kind menswear brand specifically designed to flatter the larger body. When considering the identity, it was important to celebrate the qualities of scale and grace in equal measure.

We engineered a visual language that's both solid and light, fixed and agile. The brand identity spans logo, typography, packaging, hangtags, woven labels, and a full digital presence. A blind debossed hangtag that reveals itself through texture. A woven label that fluctuates between grey and silver depending on the light. A website built for big impact through maximum simplicity. Every touchpoint is about embracing the balance of size and space. THE RESULT IS A brand as considered and confident as the men who wear it.